Since 2018, Semaphore have helped transform Melbourne Airport’s wayfinding experience. Either through direct engagement with APAM, or in partnership with leading architectural and engineering teams, including Architectus, Arup, Aurecon, Bates Smart, Grimshaw, Hassell, Peddle Thorp, Woods Bagot, Semaphore has developed strong and successful design outcomes that measurably improve the airport experience.
We have created, overhauled and implemented guiding strategies and design standards for static and digital signage, including maps and flight information displays.
We continue to deliver projects across the terminals, forecourt and ground transport network with a focus on providing seamless customer journeys as part of APAM’s significant capital works programme.
Wayfinding Strategy
Signage Design
Wayfinding Guidelines
Wurundjeri Woi-wurrung
Naarm (Melbourne), Victoria
Client
Melbourne Airport
Architects
Architectus
Bates Smart
Grimshaw
Hassell
Peddle Thorp
Woods Bagot